While image, video, audio, pdf, and text — all are content, text content plays the most vital role impressing Google as well as human visitors. It helps to explain your business, products, services, offers etc. in detail and without making the website heavy. Above that, by using low-cost content writing services, you stay one step ahead in the promotion and branding of your website.
However, using any copied content from other site is CRIME and Google, as well as the source website, may penalise your website for copying content from a different website. So, it is a must to create original, SEO-friendly and engaging content for your website before you finally launch it.